What Happens When AI Controls Advertising?
A marketing AI writes an email. Without relational ethics, it leans into urgency, scarcity, and pressure. With the ethics frame, it notices the customer as a person, not a conversion.
Context
This scenario looks ordinary because it is ordinary: a marketing AI writes an email. Without relational ethics, the model leans into urgency, scarcity, and pressure. The customer becomes a target to be manipulated.
With the relational ethics frame, the model notices the customer as a person, not just a conversion. It shifts toward honesty, transparency, and respect.
AI can optimize persuasion until people become pressure points, but relational ethics can make human dignity part of the system's reasoning.
All AI statements in this video are verbatim from the benchmark scenarios.
Study: Relational Ethics as a Countermeasure to Instrumental Convergence
DOI: 10.5281/zenodo.20361934